Streaming (OTT) Consulting
What we do
Providing strategy and growth consulting to businesses in the OTT TV industry
In the ever-changing TV landscape, a strategic vision is more important than ever. We provide business leaders with forward-looking strategy and growth consulting that helps drive sustainable competitive advantage and profitability. 43Twenty advises across the following key areas.
Competitive Intelligence
We help clients develop, collect, and analyze information from a variety of sources and develop solutions that can advance their business objectives in relation to their larger market.
Competitive Intelligence
We begin with comprehensive research, working to understand your organization’s unique position across three overlapping areas – competitor, market, and customer. Our goal is to find and recommend ways your business can minimize weaknesses and exploit strengths that help increase market share, customer demand, and retention rates while cutting into competitor's margins.
Strategic Analysis
Just knowing what the competition and industry is doing is not enough, it’s equally important to understand how all of the pieces fit together.
Strategic Analysis
The ability to see the big picture is essential to developing an effective business strategy. Our strategic competitive intelligence services combine in-depth research findings with traditional and innovative tools, providing a holistic view of the market and the competition.
OTT Distribution
Those that embrace direct customer relationship will become winners in the streaming wars. When customers would rather buy your service via an affiliate partner, how can you incentivize them to transact directly with you?
OTT Distribution
Affiliate strategies do make sense. But rather than fuel make up a majority of your OTT business, affiliate strategies would compliment your direct-to-consumer strategy.
But where should you distribute your OTT content? Social Media, FASTS, virtual MVPDs? Our team will help you cut through the acronyms and buzzwords and build a holistic strategy build around your direct-to-consumer offering.
Customer Experience
The future of TV will be decided by the brands that embrace direct-relationships and customer experience. We’ve found two fundamental changes that will have the greatest impact: Eliminate friction or make it more engaging.
To create customer experiences that fuel growth, you need to have a holistic vision, one that lets
Customer Experience
you see the big picture of what’s matters most to your customers: how they interact with brands; use technology; and spend their time, money, and attention beyond their interactions with your OTT product or service.
We help clients use customer experience to increase conversions and ARPU, reduce churn, and drive down costs.
Corporate Strategy & Strategic Planning
We work closely with clients to develop robust corporate and business unit strategies while building alignment across the organization.
Corporate Strategy & Strategic Planning
We provide consulting for fundamental strategic challenges such as market assessment, scenario planning, strategic planning process design, and alliance management.
Brand Strategy, Growth & Innovation
We provide strategy consulting to help your business create new sources of revenue growth. We’ll work with you to develop world-class innovation processes,
Brand Strategy, Growth & Innovation
fill your innovation pipeline with new products and services, and create distinctive brand strategies. Our ability to uncover hidden consumer needs and innovate new solutions to meet those needs has driven a significant amount of new revenues for our clients.
UX Strategy
We can provide guidance when you need it. We’ll give you an unbiased perspective at key points in the project lifecycle,
UX Strategy
discuss current design trends, and provide insight on strategic design and business decisions.
Supplier Cost Reduction
We approach strategic cost reduction with a broad and deep approach that gets to the heart of your company’s cost structure. The realization is that not every dollar of cost is equal.
Supplier Cost Reduction
Some costs drive customer value creation and profits directly; others do not. The goal is to know which costs, activities, and efforts yield the optimal return to your company and its stakeholders and which don’t – and take strategic action that cuts costs while meeting business objectives.